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  • Writer's pictureNew Wave Fishing Academy

Why New Lures Work

Fish, like all animals, have a curious side. The more remote they are the more curious they tend to be. This curious side is the reason that new lures are able to bust on the scene with crazy results! The new sound, action, and vibration of the lures stand out to fish compared to everything else they have experienced and they want to investigate.

best new fishing lures why new lures work new wave fishing academy

If you have spent time in very remote areas you will notice how easy the fish seem to be to catch. You can throw out a bare hook with a piece of birch bark and still get bit. This is a result of their curious nature. When they see something new, like anything an angler presents, they want to know what it is. In remote areas with little to no angling pressure they also don't feel threatened by new thing and will bite it as a result.

Even in heavily pressured areas this scenario can be observed. New lures to hit the market which show the fish something brand new gain their attention and bites just because its new and they want to know! After these lures become common to the area success dwindles considerably, and you may have noticed this as the hot lures don't stick around long or get lost in the tackle box. Being the first person to get in on a new bait can have tremendous success before others catch on!

A similar phenomenon happens when pressuring a particular area for fish. They become accustomed to your presentations and begin to ignore the baits but by showing the fish something new you may just trigger their curiosity and a bite!

To learn more about fishing lure selection be sure to check out the link below:


To experience a day of fishing on the water with us be sure to check out our YouTube channel at the link below.

New Wave Fishing Academy is here to teach you all we know and everything we continue to learn about fishing. Check out our fishing courses at the link below: 

If you or someone you know is looking to get into fishing or you just want to become a more successful angler be sure to check out our "Zero To Hero Fishing Masterclass" for courses on everything fishing! The masterclass is built to help you learn how to find and catch fish like the pro's by providing all the information you need and a clear development path! Don't miss out check it out now at:

Have you ever wondered why lures don't come with instructions and wanted to know how to fish them? Look no further than our "How To Fish" series where you will learn what each bait is, how to use it, when and where it excels over other baits, our preferred setup to use it on, and the common mistakes anglers make when using it.

Check out the results of our fishing students and teachers to see what you can accomplish with New Wave Fishing Academy: 

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